Archive for May, 2008

• Extreme Mortman » Urban Voters, Suburban Voters, And Now, Bourbon Voters - Just When You Thought it Was Safe to Take Politics Seriously Again
  Someone had a little fun with Hillary coming to the distillery. Heh.
  (tags: makersmark)
• churchill_downs: THE DEFINITIVE: Mint Julep (cocktail)
  Someone likes Bill Samuel’s recipe for Mint Juleps.
  (tags: makersmark)
• Happenings, advice & other technology thoughts !: Cheers ! Jim Beam takes a step in the Social Media
  Shashi Bellamkonda interviews Beam Brand Manager J.J. Betts at SOBCon about the Stuff Inside Campaign.
  (tags: stuffinside)

Popularity: 20% [?]

• “You Don’t Quit Until You Finish What You Started” - Politics on The Huffington Post
  Maker’s Mark made the Huffington Post. It was for Hillary Clinton’s visit, but still.
  (tags: makersmark)
• Pol Watchers: National press liked perk of Maker’s Mark stop
  The National Press apparently enjoyed the Maker’s Mark visit with Senator Clinton as well. Cool.
  (tags: makersmark)
• CNN Political Ticker: All politics, all the time Blog Archive - Clinton takes on TV pundits at distillery stop in Kentucky « - Blogs from CNN.com
  CNN’s coverage of Hillary Clinton’s visit to the Maker’s Mark Distillery. Cool picture. Interesting comments.
  (tags: makersmark)
• Jim Beam(R) Salutes Operation Homefront and ‘The Stuff Inside’ with $175,000 Donation and Limited Edition Label - FOXBusiness.com
  Fox News picked up the Operation Homefront donation and Post-A-Toast news from May 17.
  (tags: stuffinside)
• Twitter / Fox News: BUSINESS: Jim Beam(R) Salut…
  Operation Homefront announcement made Twitter (via FoxNews)
  (tags: stuffinside)
• Barack Obama : : Change We Can Believe In | Robert Bell’s Blog: Why did Maker’s Mark host a HILLARY campaign event?
  An Obama supporter calls for a ban of Maker’s Mark due to Clinton’s visit there. Seriously? Ugh.
  (tags: makersmark)
• The Swamp: Clinton: No last call at Maker’s Mark
  Apparently the Secret Service were kickin’ it Maker’s Mark style Saturday.
  (tags: makersmark)

Popularity: 21% [?]

• Lessons from bourbon camp
  Nice bourbon write up in the Lexington Herald-Leader features some Maker’s Mark references.
  (tags: makersmark)

Popularity: 18% [?]

• Big Ole Schleep - Congratulations Mark/icki!!!!!
  Props to Mark from a friend.
  (tags: stuffinside)
• Bostonist: Maker’s Mark Bus Not Actually Pouring Whiskey Shots
  We got a bus, but you can’t drink on it. Heh.
  (tags: makersmark)
• The Chuck Cowdery Blog: Jim Beam Launches Social Media Campaign.
  Leading spirits blogger chronicles the launch of The Stuff Inside. Cool.
  (tags: stuffinside)
• Jim Beam Launches Social Media Campaign. - Straightbourbon.com
  A great discussion thread on the campaign at StraightBourbon.com — Chuck Cowdery pasted his blog post there to start it. Great feedback from the hardcore bourbon folks.
  (tags: stuffinside)

Popularity: 20% [?]

• brand tags
  A neat collective intelligence project where you respond with one word to brand logos/names. Click through and see what your favorite brand is according to the one-word responses of the masses.
  (tags: brands marketing branding)

Popularity: 19% [?]

• To make better bitters - “Spring Creek” recipe using Knob Creek
  An interesting recipe using Knob Creek was written about in the Charlotte Observer on May 11. It’s called the “Spring Creek” and is crafted by Scott Luetgenau.
  (tags: knobcreek)

Popularity: 18% [?]

• 2008 Derby Kick-off Party presented by Knob Creek « Southern Gaming
  Knob Creek’s sponsored Derby party pictures and stuff.
  (tags: knobcreek)
• Columbus Alive
  Cool Knob Creek mention down in there … calls it a “tasty shot.” We prefer it sipped, of course, but to each his own.
  (tags: knobcreek)
• The Growing Backlash Against PR Spam, And The Rationale For MicroPR
  Stowe Boyd’s excellent essay on the Trapiani list and solutions to PR poor practices.
  (tags: pitching pr publicrelations bloggers)
• prspammers wiki
  Gina Trapiani’s list of PR spammers.
  (tags: pr publicrelations pitching bloggers)
• A Whole Lotta Nothing – Stop asking, start filtering
  Matt Haughey’s email block suggestions for PR spam.
  (tags: pr publicrelations pitching bloggers)
• The Long Tail: Sorry PR people: you’re blocked
  Chris Anderson’s list of PR spammers
  (tags: pr pitching publicrelations bloggers)

Popularity: 18% [?]

• PR 2.0: Making Mistakes and Amends in Blogger and Media Relations
  Another great deep-dive resource into blogger relations by Brian Solis.
  (tags: bloggers blogs publicrelations PR)

Popularity: 19% [?]

• Communication Overtones: Blurred Lines
  Lauren Vargas tops herself and most others with this fantastic story that illustrates the importance of work-life balance.
  (tags: personal professional worklifebalance)

Popularity: 20% [?]

• 10 Social Media Blunders that Can Destroy Your Brand | Sparkplug CEO
  Wendy Piersall is brilliant and offers a nice primer list on how businesses can kill themselves making mistakes in social media.
  (tags: bestpractices no-nos brands corporate)

Popularity: 21% [?]